When starting your dream business, grabbing attention is key to get your brand out there. Every bit of your brand's identity will make you shine, especially by leaving a lasting impression on your audience's visual memory – it's responsible for 80% of all info reaching the brain ! At Studio REN, we dive into your goals, values, and messages together. Through this fun teamwork, I'll equip you with everything needed for a smooth and powerful communication strategy. Let's create magic !
At Studio REN, our goal is to sprinkle some magic on both businesses and entrepreneurs, helping them showcase their one-of-a-kind brand with a captivating strategy and visuals that truly reflect their essence. We'll get to know your story and values to craft a brand identity that feels like a perfect match, just for you. We're all about building a strong and friendly bond with you, so you can confidently charm your audience too. Let's team up and watch your brand bloom and shine like never before !
Let's make magicOur journey starts with a delightful 30-minute discovery call. We'll talk about your dreams, my creative process, and all the wonderful services I offer. If we're a match made in heaven, I'll send you a proposal and quote. Once you're over the moon with excitement and accept the quote, a 40% deposit will whisk you away to your spot in the Studio's schedule.
Welcome to the strategic phase ! We'll spend a 2-hour workshop crafting the creative direction and weaving the threads of your brand strategy. This action plan will be our guiding star throughout the journey. Together, we'll create a captivating brand strategy guide, full of key elements like your brand story, vision, values, target audience, and the essence of your brand's personality.
Let's set the creative stage with a moodboard ! This magical source of inspiration will guide our journey into logos, fonts, and colours, bringing your brand to life. While it's not an exact replica, it serves as a captivating foundation for our design explorations. Once the moodboard receives your nod of approval, we'll dive into the exciting world of crafting a brand identity that reflects your unique vision.
Discover two distinct brand concepts, each leading to extraordinary realms. I'll share all the backstage insights behind my branding choices, with detailed explanations. It's completely normal if you don't resonate fully with one concept. Once you've approved one of the concepts, we can proceed with 2 rounds of refinement feedback. Need more magic ? I'm here to weave it at my hourly rate.
After approving your brand identity, I'll export all files in high resolution, ready for both print and web. Plus, I'll prepare a brand guidelines with delightful insights and expert commentary on artistic choices. These captivating instructions will keep your brand consistent.
Let's schedule an exciting project wrap-up call to unveil the secrets for maximizing your deliverables and confidently showcasing your fresh brand image to clients. Now, you're all set to reveal your fabulous brand to the world, like a blossoming flower !
Ready to make your brand bloom ?
Enquire now !
The Cherry Seed, Cherry Petal and Cherry Flower packs include 2 concepts presentation. These are thoughtful and well-argued concepts that will be created based on the creative brief we will have discussed beforehand.
Every project requires a balance of creativity and strategy. Let's create a strong and unique brand identity together to communicate impactfully with your audience. With the Cherry Petal and Cherry Blossom packages, I offer a strategic workshop (2-3 hours) to deeply explore your brand strategy. Together, we will craft a strategic and tailored action plan for your brand. We will define your values, mission, vision, brand personality, tone, objectives, and target audience. At the end of the project, I will provide you with a brand guidelines summarizing your strategy and your brand identity.
I recommend contacting me at least 1 month in advance if you have a specific launch date for your project. Based on my current projects, I will provide you with a possible start date for the project and the estimated duration of the design process.
Certainly ! I understand that creating or revamping your brand image is a significant investment. A 40% non-refundable deposit is required to save your spot on my schedule followed by 30% midway through the project, and the remaining 30% upon project completion. If we collaborate over several months, we can further spread out the payments.
Unfortunately, I don't offer the option of creating a just a logo because a logo alone won't effectively convey your message and values for your business. To establish a strong and distinctive brand identity, you need a strategy, multiple logos, and visual elements.
A submark logo is a simplified version of your primary logo. It is typically used as a profile picture on social networks when your primary logo is not suitable. It is also used as the website favicon, the small icon displayed in the browser's favorites bar.
The elements I work on for all my clients include : the primary logo and its variations, taglines, a colour palette, font pairing, illustrations, and/or patterns. Depending on your project and its specific requirements, I can incorporate additional elements as well.
The brand guidelines is a comprehensive document (50+ pages) that outlines all the rules for using your graphic elements, including the logo, fonts, color palette, social media visuals, imagery, illustrations, and more. It also provides context for your company and explains the reasoning behind certain elements, such as symbols used in the logo. On the other hand, the brandboard is a more condensed document, usually just one page, that highlights the key elements of your visual identity. It serves as a concise summary of the brand guidelines.
A mockup is like a sneak peek into your future project – whether it's a logo, a website, or a product. It's a lifelike model that gives you a preview of what the end result will actually look like. Picture it as a tangible representation of your idea, crafted to help you envision how all the pieces will come together.
Let's work together to bring your new brand identity to life ! Your active participation is essential to stay on track and meet the project's timelines as outlined in the quote. I'll also need you to prepare a Pinterest board with your visual inspirations.
For each client, I create a personalized Notion Portal where we can easily exchange and collaborate. I send you the projects and proposals through this platform, and you can provide your feedback and comments in real-time. Moreover, all the documents related to your project, such as invoices, contracts, and graphic files, are also available in this Notion Portal, ensuring an easy and transparent tracking of our collaboration.
